About AJK

Insurance Lead Generation & Advertising
Partner for Growth Teams

AJK is a performance-focused insurance lead generation and advertising partner. We help insurance buyers, agencies, and growth teams acquire qualified prospects at scale — combining vertical expertise, campaign strategy, and real-time delivery to drive measurable acquisition results.

  • Performance-focused insurance lead generation partner
  • Serving agencies, buyers, aggregators, and advertisers
  • Transparent reporting, real-time delivery, CPL optimisation
1M+
Leads Delivered
50+
Active Advertisers
8
Insurance Verticals
24 hr
Campaign Launch
1M+
Leads Delivered
50+
Active Advertisers
8
Verticals Covered
100%
Performance Focus

AJK is a B2B insurance lead generation and advertising vendor. We serve advertisers, not consumers.

Our Story

Built Around a Simple Belief

Insurance advertisers deserve a real performance partner, not just a lead vendor.

AJK was founded on one core conviction: that insurance advertisers, agencies, and buyers deserve a lead generation partner that is genuinely invested in their results — not just their spend.

Too many advertisers waste budget on low-intent leads and opaque vendors. We built AJK to operate differently — with transparent reporting, quality-focused delivery, and a team that treats every campaign as a long-term growth partnership.

From Medicare and Final Expense to ACA, Auto, and Commercial lines, we cover the verticals that matter most to insurance growth teams. Our approach combines demand generation expertise, compliance-conscious sourcing, and continuous optimisation to maximise your campaign ROI.

Our Values

The Principles That Guide Every Campaign

Every lead we deliver, every campaign we launch, and every partnership we build is guided by values we hold ourselves to from day one.

Performance

Every campaign we run is measured against real outcomes — CPL, contact rate, conversion, and quality. Performance is not a promise; it is how we operate.

Partner-First

Our success is measured by your results. We align our incentives with your acquisition goals and work as an extension of your growth team.

Precision Targeting

We apply advanced geo, demographic, and intent-based targeting to ensure every lead we deliver matches your campaign criteria and buyer profile.

Long-Term Partnership

We build lasting advertiser relationships. Our team supports your campaigns from launch through continuous optimisation, scaling what works.

Why AJK

What Sets Us Apart as a Lead Gen Partner

  • Performance-driven lead generation across 8+ insurance verticals
  • Real-time lead delivery via API, CRM, or secure portal
  • Exclusive and shared lead options to match your model
  • Campaign launch in as little as 24 hours
  • Transparent CPL, CPA, and quality reporting
  • Dedicated support for agencies, buyers, and aggregators

High-Intent Lead Supply

We deliver insurance leads from consumers actively seeking coverage — ensuring your team contacts prospects who are ready to engage and convert.

Deep Vertical Expertise

From Medicare and Final Expense to ACA, Auto, and Home — we specialize in the insurance verticals that drive the highest advertiser ROI.

Real-Time Lead Delivery

Leads are delivered in real time via API, CRM integration, or secure portal — so your team can reach prospects at peak intent.

Campaign Optimization

We continuously optimize targeting, copy, and bidding to improve CPL, increase lead quality, and scale campaign performance for your team.

Meet the Team

The People Behind AJK

A leadership and operations team built to support insurance advertisers, agencies, and aggregators at every stage of their growth.

Portrait of Khurshid Khan

Khurshid Khan, MBA, PMP, CISA

President & CEO

Portrait of Shazia Khan

Shazia Khan

Operations Manager

Portrait of Mahad Naseer

Mahad Naseer

Business Development Manager

Portrait of Owas Khurshid

Owas Khurshid

Account Manager

Portrait of Haris Khurshid

Haris Khurshid

Marketing Manager

Portrait of Elizabeth Senechal

Elizabeth Senechal

IT Manager

Let's Get Started

Ready to Scale Your Insurance Lead Campaigns?

Talk to our team about your vertical, volume goals, and delivery preferences. We can launch your campaign in as little as 24 hours.